OVERVIEW
Client: The Way Pub
Services: Branding / Visual Identity / Graphic Design / Social Media
Date: March, 2016

An old friend came to me with an idea: provide a great and new experience of an authentic Irish/British Pub to brazilian market, giving to the costumers a realistic look and feel of this type of place, with international beers and different types of food.

My biggest challenge in this project, was to compact all these concepts to a single logotype.



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